One Man and His Shoes
The untold story of the world's most iconic sneaker.
'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.
- Genre: Documentary
- Studio: Dartmouth Films, Break Em Films
- Keyword: marketing, shoe salesman, sports hero, sports marketing firm, sports star, red shoes, social & cultural documentary, sports fan, sports collectibles, shoes
- Cast: David Falk, Jemele Hill, Scoop Jackson, DJ Clark Kent, Roland Lazenby, Rick Telander